Customer Retention
January 24, 2020
Chances are, your 2020 revenue from advertising is close to, or less than, your reader revenue. Growing your business across reader revenue is a strategic way […]
January 15, 2018
We get it – not all newspapers’ customers have the same demographics and interests. Young vs. not-so-young. Casual vs. sophisticated tastes in dining and entertainment. And […]
December 15, 2017
About 30 years ago, I went to work for a small company that created banknote engravings and printed United States and Canadian Banknotes (currency). Our annual […]
March 27, 2017
Source: 3 Strategies for Customer Loyalty Programs | Customer Retention As a consumer, you probably belong to at least one customer loyalty program. Whether it’s a […]
March 27, 2017
Source: 10 Customer Retention Strategies That Supercharge Your Marketing Many business owners focus on the acquisition stage of the sales funnel to the exclusion of retention. […]
March 27, 2017
Source: Customer Retention Marketing: 50 Tips and Strategies – NGDATA Customer retention is a critical function for today’s enterprises, and for good reason: it costs less to […]